Finally this landed in stores here! I had no idea and was so surprised and grabbed it the minute I spotted this mascara at my local store. I’ve heard so many things about this mascara and that it’s comparable to high end. Packaging may vary as I know this usually comes in pink packaging in USA, but I think UK and where I’m from (South Africa) is the same packaging.
As per the website:
Voluptuous Volume. Intense Length. Full Lash Fringe, Feathery Soft.
Take your lashes to paradise with voluptuous volume & intense length. Soft wavy bristle brush holds the maximum amount of formula. 200+ bristles catch every lash for a dramatic volumizing effect. Silky smooth formula glides on evenly and easily. This volumizing and lengthening mascara delivers a full lash fringe that’s feathery soft. No flaking. No smudging. No clumping. Waterproof Mascara. Women agreed: 3 out of 4* women saw volume & length, 90%* said it doesn’t flake, 95%* said it lasts all day.
*In a consumer test for Lash Paradise Waterproof Mascara
Flammable until dry. Do not use near fire, flame or heat. To safeguard L’Oréal purity, reserve this product for your personal use. Treat the applicator with the hygienic care you give your eyes. Never apply this product in a moving vehicle. Do not dilute mascara with water, saliva, or any other substance. Cap tightly after use. If change in odor or appearance occurs, discontinue use. Do not use this or any other eye cosmetic if your eye is injured, irritated or infected. Consult a physician.
How to use:
Place brush at base of lashes and gently sweep up to tip. Removes easily with waterproof eye makeup remover.
I love the packaging. It’s such a beautiful shade and easily spotted in my makeup collection. This contains a brush wand which is my preference as opposed to a rubber wand. The wand is not too big nor too small.
The formula is creamy/ not too thick nor too thin and lightweight.
The claim of having 200 plus bristles and reaching every lash is true. I thought the wand would be too big to coat my tiny lashes which are close to my inner corner and it surprisingly reached those lashes and helps separate my lashes too. I even applied this to my lower/ bottom lashes and the application was easy and quick. I applied 2 coats on the first day and 3 coats on the second day. This did not make my lashes appear clumpy, too thick or spider-like. This provided both volume and length.
The waterproof factor worked the second day wearing this. I have one eye that usually waters especially when it’s cold or windy. My eye was watering for about 2 hours in the morning and the mascara did not smudge, run or smear which was very pleasing, even my lower lashes stayed in tact.
Overall I would definitely recommend this mascara. This only downfall is that I forgot how much more effort it is to remove waterproof mascara at the end of the day. Other than that this performed very well for an affordable mascara and I would definitely compare this to a high end mascara even though it’s affordable. I’m definitely picking up another one as soon as I run low. L’Oréal mascaras usually don’t disappoint.
Have you tried this? Do you agree with the hype?
Thanks for stopping by 😊